Philip Krim: Building, Sustaining & Growing Casper in a More Crowded Market

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Philip Krim: Building, Sustaining & Growing Casper in a More Crowded Market

The TBHF Alumni Association presents a virtual event open exclusively to TBHF Alumni Members

By Texas Business Hall of Fame

Date and time

Wednesday, September 22, 2021 · 10 - 11am PDT

Location

Online

About this event

Wednesday, September 22nd from 12:00 pm to 1:00 pm

Via Zoom (link will be sent with confirmation email)

Casper’s mission is based on a simple but powerful belief: If we all got great sleep, the world would be brighter. Casper, which launched in 2014, disrupted the mattress market with an innovative idea - compressed mattresses shipped directly to buyers’ homes.

Today, Casper is a more than just a mattress brand, they are an end-to-end sleep company. From mattresses to bed frames, bedding to pet accessories, Casper is bringing innovation to a market that had long been stagnant. And it’s a valuable market to tap into; 20 million mattresses are purchased in the US each year, representing $18 billion in sales.

Philip will discuss his origins as a founder and entrepreneur, how he built the Casper brand, and identifying opportunities for expansion.

This is a unique opportunity to learn from a Texas founder who has disrupted the e-commerce space and is constantly innovating in a competitive market. This event is offered exclusively to TBHF Alumni. Space is limited so please reserve your spot today. We look forward to seeing you there!

About Philip Krim

As Chief Executive Officer, Philip leads Casper’s comprehensive business strategy, expansion, and vision for the future. He drives Casper’s goal of becoming the first end-to-end sleep brand. Philip and his co-founders recognized a paradox in 2014 — a generation of entrepreneurs and working professionals who were placing increasing value on their health and fitness were neglecting sleep. Casper is now reimagining the sleep industry from the ground up. A serial entrepreneur, Philip has founded two previous startups, where he focused on evolving consumer and e-commerce trends. He received a B.B.A. in Marketing from Red McCombs School of Business at the University of Texas at Austin.

About the Alumni Association

The TBHF Alumni Association helps its members become legendary business leaders in the State of Texas. We do this by fostering connections, providing mentorship, inspiring through stories, sharing wisdom, and recognizing excellence. Join today and experience the benefits of Membership.

Organized by

The Texas Business Hall of Fame Foundation honors the accomplishments and contributions of outstanding business leaders in our State by celebrating their story to perpetuate their entrepreneurial spirit, personal integrity, and community leadership in all generations of Texans.

Created in 1982, the Texas Business Hall of Fame Foundation was founded by a small group of Texas business men and women to focus awareness on the positive achievements made by outstanding business leaders and to honor their contributions to their community and their state.

The Texas Business Hall of Fame is currently active in 23 universities around the state and rewards up-and-coming business leaders who demonstrate an early inclination toward community involvement through its Future Legends Scholar & Veteran Award Program.

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